I'm a Product Designer + Engineer ⚙️

I'm a Product Designer + Engineer ⚙️

and I love building stuff.

and I love building stuff.

Starting out as a computer engineer, I found my way into the EdTech UX space, where working closely with real users changed how I thought about systems and products. That experience ultimately led me to pursue a Master’s in Human-Computer Interaction at the University of Michigan, Ann Arbor.

With over three years of experience in design, I enjoy untangling complex problems, bringing structure to ambiguity, and turning insights into experiences teams can confidently build and ship!

Starting out as a computer engineer, I found my way into the EdTech UX space, where working closely with real users changed how I thought about systems and products. That experience ultimately led me to pursue a Master’s in Human-Computer Interaction at the University of Michigan, Ann Arbor.

With over three years of experience in design, I enjoy untangling complex problems, bringing structure to ambiguity, and turning insights into experiences teams can confidently build and ship!

I'm a Product Designer + Engineer ⚙️

and I love building stuff.

My Design Philosophy 🧠

Nail the Problem, then the Solution 🎯

Before jumping into design ideas, I invest time in deeply understanding the user’s context, motivations, and pain points. The best solutions come later, and only if they’re truly grounded in the problem space.

Nail the Problem, then the Solution 🎯

Before jumping into design ideas, I invest time in deeply understanding the user’s context, motivations, and pain points. The best solutions come later, and only if they’re truly grounded in the problem space.

Strive for Clarity through Structure 🗄️

Inspired by Massimo Vignelli’s belief in the power of design systems,
I value structure as a way to bring clarity and consistency to a product. I see structure not as a limitation, but as a tool that helps users navigate with ease and confidence.

Strive for Clarity through Structure 🗄️

Inspired by Massimo Vignelli’s belief in the power of design systems,
I value structure as a way to bring clarity and consistency to a product. I see structure not as a limitation, but as a tool that helps users navigate with ease and confidence.

Iterate with Intention 🔁

Create with a clear purpose in mind. I let each iteration reflect thoughtful progress; deepening understanding, and shaping designs that align closely with user needs and goals.

Leave Room for Delight 🥳

While solving problems is the core of design, I also try to create moments that surprise, engage, or emotionally resonate with people.

Professional Experience

University of Michigan School of Information

UX Design Engineer

Aug 2025 - Present

University of Michigan School of Information

Instructional Aide/Teaching Assistant

Aug 2024 - April 2025

GrantAide

UX Research and Design Intern

Jun 2024 - Aug 2025

Zeus Learning Pvt. Ltd.

User Interface Designer

Jun 2021 - Aug 2023

My Toolkit

Figma

Figma

Adobe Photoshop

Adobe Photoshop

Adobe Illustrator

Adobe Illustrator

Unity

Unity

Framer

Framer

Cursor

Cursor

Procreate

Procreate

Miro

Capcut

Notion

Miro

Miro

Capcut

Capcut

Notion

Notion

Starting out as a computer engineer, I found my way into the EdTech UX space, where working closely with real users changed how I thought about systems and products. That experience ultimately led me to pursue a Master’s in Human-Computer Interaction at the University of Michigan, Ann Arbor.

With over three years of experience in design, I enjoy untangling complex problems, bringing structure to ambiguity, and turning insights into experiences teams can confidently build and ship!

My Design Philosophy 🧠

Nail the Problem, then the Solution 🎯

Before jumping into design ideas, I invest time in deeply understanding the user’s context, motivations, and pain points. The best solutions come later, and only if they’re truly grounded in the problem space.

Strive for Clarity through Structure 🗄️

Inspired by Massimo Vignelli’s belief in the power of design systems,
I value structure as a way to bring clarity and consistency to a product.
I see structure not as a limitation, but as a tool that helps users navigate with ease and confidence.

Iterate with Intention 🔁

Create with a clear purpose in mind. I let each iteration reflect thoughtful progress; deepening understanding, and shaping designs that align closely with user needs and goals.

Leave Room for Delight 🥳

While solving problems is the core of design, I also try to create moments that surprise, engage, or emotionally resonate with people.

Experience

University of Michigan School of Information

UX Design Engineer

Aug 2025 - Present

University of Michigan School of Information

Instructional Aide/Teaching Assistant

Aug 2024 - April 2025

GrantAide

UX Research and Design Intern

Jun 2024 - Aug 2025

Zeus Learning Pvt. Ltd.

User Interface Designer

Jun 2021 - Aug 2023

My Toolkit

Adobe Photoshop

Adobe Photoshop

Adobe Illustrator

Adobe Illustrator

Figma

Figma

Unity

Unity

Framer

Framer

Cursor

Cursor

Procreate

Procreate

Miro

Miro

Capcut

Capcut

Notion

Notion

Since you’ve reached this far — Let’s Connect!

Reuben Crasto © 2025

Designed with intention, powered by protein shakes

Since you’ve reached this far — Let’s Connect!

Reuben Crasto © 2025

Designed with intention, powered by protein shakes

Since you’ve reached this far — Let’s Connect!

Reuben Crasto © 2025

Designed with intention, powered by protein shakes